Newport - Concrete Jumble where is in order

A good parody of New York by Jay Z called Newport. Being half welsh i find this quite funny.

Old Spice rules the TV and the internet

After winning the Grand Prix with an advert that is clever and dare i say it... original (no youtube references found for this one!!) now releases their second TV spot and takes the internet by storm.

The follow up is just as good as the first and has line that equals the comedy value of "I'm on a horse".

However, it's what they did next which is really clever. Seeing all the comments they were getting for the adverts and their 'Perfect Man' character, they decided to get the Old Spice 'Perfect man' to reply to some of them. The amazing thing is all the responses were by video.

The Old Spice 'Perfect Man' spent all of yesterday making personal video responses to some of his fans. There were 87 in total. He replied to Tweets, forum threads, youtube comments and even made a marriage proposal for someone.

All the scripts are really good considering they would have all be written in a few minutes before filming. Hats off to all involved.

The marriage proposal

Celebrities even got a mention. Including Alyssa Milano and Demi Moore.

Their prop fish made it into quite a few responses. The props used were really funny.

This is the last one of the day and they are still going strong.

Watch all of them on the Old Spice Youtube channel.

There's more on it here. And also read about how they did this here.

Favourite ideas from Cannes so far..

Andes Teletransporter

This is for Andes Beer by the agency Del Campo/Saatchi & Saatchi Argentina. They actually created soundproof booths in loud bars that allowed men to select sound effects to play when their girlfriends called. Simple and the award video is genuinely funny.

Nike Chalkbot

Chalking the roads at the Tour de France is a tradition. Livestrong and Nike created the Chalkbot so everyone could write a message of inspiration for the riders as they raced past.

Gatorade Replay

This beats everything this year as far as i'm concerned. It's a great concept that just worked everywhere. Apparently there is a film in the pipe line. Predicting the titanium for this one on Saturday.

Best world cup idea so far

Nike have taken their 'Write the future' line into digital and mobile by letting fans actually write a headline about the player who they think will make their mark at the tournament. Then, it's displayed on the biggest building in Johannesburg. The projection is about the size of half a football pitch.

Fans simply choose their player and then write a headline via Facebook, Twitter or with the mobile application. Then Nike chooses the best 1oo and displays them throughout the night.

It's apparently that Nike were determined to be make a big impact during the World Cup and with their epic advert and this, i think they've Just Done it.

They might as well just give the awards for this one early.

A little something for the world cup

We quickly did this for Magners so it could go live for the start of the World Cup.

Magners are supporting the nations that play against France. Since it was France who knocked Ireland out in less than fair circumstances. So today it's all about Uruguay.

If you haven't seen why Ireland aren't at the World Cup, take a look below.

The facebook page is here.

Good stuff to start the week

This is a great short film from Adidas originals using Star Wars footage and some well known faces. It hasn't got the epic feel of Nike's write the future but it's very funny.

Intense light graffiti. The mini gun is particularly impressive.

Nice TV ad from Droga 5

It's a shame there's no 60 second edit as it could have been very funny.

Trailers of the week

Super 8 - The new teaser trailer from director JJ Abrams.

Watch it in glorious HD here.

Is the iPad actually any good?

Dr Pepper get social

Could this be the new Whopper Sacrifice? Let Dr Pepper take over your status and the more embarrassing things you let them say the more points you get. Point, then mean prizes.

Click here to allow it on your profile. Go on, what's the worst that could happen.

Stuck for something to eat tonight?

Try this site out. Funny.

www.whatthefuckshouldimakefordinner.com

Afternoon fun

Play the game Space Paranoids from the first Tron film. A nice viral for the new up and coming Tron Legacy.