A million miles an hour

For all you cynics out there. Where would you be without Advertising

Withoutadvertising.com

Also, London.

Stop raining for one bloody minute!!

A Creative Team worth following

Lissie's Cuckoo interactive music video

No, not us. But a team that work for Sony's music label.

Steve Milbourne and Phil Clandillon have done some really cool stuff recently. We've mentioned their google street view mash up for the band The Editors. But their most recent piece of work is for a new artist called Lissie. You can change the weather in her music video by clicking on a google map below. The edits between the weather changes are cleverly covered with clips of a weather man. Take a look at it in action here.

What's great about their recent bits of work is that it shows how open googles API is, and the scope of what can be done. If you're interested in seeing more of what can be done using googles API just go their goollery.

However, that's not it from Steve and Phil.

They also did this cool viral for Guitar Hero and Kasabian... and Umbro. Three brands in one go... back of the net!

They also did this interesting video for AC/DC using Excel.

Plus this cool use of women covered in paint for Calvin Harris.

It's all impressive stuff, and every piece of work has a nice interactive/digital twist which really gives them a niche. We're sure a lot of new artist will go to them in the future to get some cut through in the already crowded music industry.

Their work is all here. And there's a good article from Andrew McMillen about them here.

Follow (not stalk!) Steve Milbourne here and Phil Clandillon here. We are.

The new Carlton Draught advert

As usual..very funny. Then again, Men + beer will always equal funny. Below is their last effort called 'Big Ad' and yes it's big!

Some good digital stuff that hit our inbox this week

Scott Pilgrim versus the World interactive trailer

This is a great little interactive trailer for the film. Click on it as it's playing and learn more about the film. Really cool retro sound FX too! Check it out here

The Most Refreshing Pint

Done by Lean Mean Fighting Machine. This is possibly as simple as it gets. Just refresh the page to win festival tickets or a case of Strongbow.

Refesh the page here

Also, if you fancy finding out how Starbucks got 10 million facebook fans, you can read all about it here.

That's all today. Bit busy. More from us next week.

The After Hours Athlete

Puma Socials website

This is a nice idea from Puma which salutes the after hours athletes. Bowling, ping pong, arcades and darts all get a mention.

The TV ad is nicely shot. However, they are yet to roll out all of the website, so all you can do is sign up for info. Let's hope there's some good online content to come.

Take a look at the site here.

Also, check this stuff out for Puma running.

Get yourself some Bolt arms for the up and coming Olympics.

And have a go at racing Usain Bolt with your fingers here. It looks a bit low budget, but is fun enough for a couple of races. Race Bolt here.

All work done by the Awesome Droga 5.

On the subject of music...

Autotune the news have hit the back of the net with this song based on a news story in the states. A women woke up in bed with a man who snuck in during the night. Very weird to start with but it just gets better when the auto tune is added.

It's definately worth subscribing to their channel on the tube of you.

Swearing is cool

Reggie Watts - "Fuck Shit Stack"

Funny video from Reggie Watts. Don't watch it if you hate music and hate swearing. However if you love music and love swearing. Watch away.

Print ad post...WTF!!!

Yes boys and girls. We still like the old school stuff just as much as the digital.

Bikes, Bikes, Bikes

Team Sky

Look Mum. No hands cafe

I am Precious website

London is going bike crazy at the moment. The cycle highway is up and running, the hire scheme is here and there are loads of Skyrides happening soon. Plus there is a brand new British pro cycling team in the form of Team Sky.

So this post today is going to be bike related. We've already mentioned the Nike Chalkbot from the Tour de France so we won't repost that one, however we have found these pedal powered related things...

Team Sky

A brand new British team that is gaining popularity more and more. David Brailsford (Head of GB cycling) has decided that he wants to conquer road racing. And with the like of Bradley Wiggins in the squad he is bound to achieve this soon.

The website is put together nicely with not much advertising from Sky. Fans can stay up to date with every race with their race centre and see the latest videos and pictures.

Team Sky have actually just signed a deal with Map my Tracks, which means real time training data may be made available to fans, and for bike geeks this is very cool. Google did something similar with the team HTC Columbia during the Tour de France. It's finished now, but you can still see how it looked here.

They have also become popular on Facebook. Mainly because they want to be very involved with the fans.

The Team Sky website is here.

Look Mum. No hands!

This is a nice cafe near us that lets you take your bike in and have a coffee.

One of the problems with cycling around the city is the chance of having your bike stolen, even if you do lock it up. So, to get round this Look Mum, no hands cafe has decided to be cyclist friendly and let you park it inside the shop. There's lots going on as well such as guest appearances from Pro Cyclists, like Michael Barry (Team Sky) and meet ups for bike rides around London.

The location on google is here.

I am Precious

Janeen is riding her bike (called Precious) across America for the Livestrong foundation. Livestrong is Lance Armstrongs charity, hence the bike link.

The clever thing about this idea is that they have put sensors on every part of the bike. Speed, cadence, gradient, terrain etc are all tracked, and then nicely visualised as a virtual bike. The bike also tweets as if it were human. The site is here.

Newport - Concrete Jumble where is in order

A good parody of New York by Jay Z called Newport. Being half welsh i find this quite funny.

Old Spice rules the TV and the internet

After winning the Grand Prix with an advert that is clever and dare i say it... original (no youtube references found for this one!!) now releases their second TV spot and takes the internet by storm.

The follow up is just as good as the first and has line that equals the comedy value of "I'm on a horse".

However, it's what they did next which is really clever. Seeing all the comments they were getting for the adverts and their 'Perfect Man' character, they decided to get the Old Spice 'Perfect man' to reply to some of them. The amazing thing is all the responses were by video.

The Old Spice 'Perfect Man' spent all of yesterday making personal video responses to some of his fans. There were 87 in total. He replied to Tweets, forum threads, youtube comments and even made a marriage proposal for someone.

All the scripts are really good considering they would have all be written in a few minutes before filming. Hats off to all involved.

The marriage proposal

Celebrities even got a mention. Including Alyssa Milano and Demi Moore.

Their prop fish made it into quite a few responses. The props used were really funny.

This is the last one of the day and they are still going strong.

Watch all of them on the Old Spice Youtube channel.

There's more on it here. And also read about how they did this here.

Favourite ideas from Cannes so far..

Andes Teletransporter

This is for Andes Beer by the agency Del Campo/Saatchi & Saatchi Argentina. They actually created soundproof booths in loud bars that allowed men to select sound effects to play when their girlfriends called. Simple and the award video is genuinely funny.

Nike Chalkbot

Chalking the roads at the Tour de France is a tradition. Livestrong and Nike created the Chalkbot so everyone could write a message of inspiration for the riders as they raced past.

Gatorade Replay

This beats everything this year as far as i'm concerned. It's a great concept that just worked everywhere. Apparently there is a film in the pipe line. Predicting the titanium for this one on Saturday.