Catchachoo
Jimmy Choo are giving away trainers around London using social networks. A Jimmy Choo representative reveals their whereabouts with the trainers on twitter and foursquare, then waits for a couple of minutes before disappearing. Fans have to get there and say 'i've been following you' to get the trainers. Apparently, it's sending women nuts in London.
See the twitter stream here.
Domino's Pizza Taste Bud Bounty
Another simple idea using Facebook connect from Crispin Porter and Bogusky. This idea is about capturing facebook friends and getting them to order a Domino's pizza. The person who gets the most friends ordering pizza will win a years supply of Domino's.
Halo Reach
The new online spot to promote the next chapter in the Halo saga. Reminds me of the film Soldier with Kurt Russell.
John Lewis
This is a great spot from the agency Adam and Eve. It's directed by Dougal Wilson and he has really managed to capture the life of a woman with out making the whole 90 seconds feel cliched. The transitions show how good Wilson is technically. The shots seamlessly blend together and never distract you from the emotive scenes.
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