If you haven't seen any of the viral sites for The Dark Knight, where have you been? Check out the posters here, really like the look and feel of them and there's loads.
But that's not what's really cool about the buzz for this film. Cloverfield attempted it, but this film takes the cake literally.
"On December 3rd a new page appeared at whysoserious.com/steprightup with a hammer game and some teddy bear toys. Each toy had an address on it located in a number of cities around the US. The note on the game told people to go to that address and say their name was "Robin Banks" (get it, "Robbing Banks") and they'd get something there. It was first come, first serve, and each location was a bakery. What they were given was a cake with a phone number written on it. Now here's the best part: inside the cake was an evidence bag (complete with Gotham City Police printing) that contained a cell phone, a charger, a Joker playing card and a note with instructions."
Read the whole story here. The film has just flooded with internet with fake sites and little easter egg type things to wet your appetite for the film. Here's one of them.
and the rest are all linked from here. It's proper geek stuff.
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